Do these labels really indicate an improvement in ethical standards, or are they simply a way for the animal industry to regain consumer confidence in their products?
Dog = Family Member. Lamb = Food. So we have been taught.
To the vast majority of people, animals are judged edible and inedible according to irrelevant characteristics.
As we look more closely at the reality of the backyard chicken trend, it becomes increasingly clear that it is the same commodification of animals, packaged in niche marketing to appeal to the modern “conscious consumer”.
Shifting away from the common belief that other animals are renewable resources will lead to a new perception that recognizes animals as the conscious, feeling, innocent individuals they are.
(written by Gary L. Francione) We must be clear that veganism is the unequivocal baseline of anything that deserves to be called an “animal rights” movement. If “animal rights” means anything, it means that we cannot morally justifyany animal exploitation; we cannot justify treating animals as human resources, however “humane” that treatment may be.
When we make a sincere and honest effort to place ourselves in the position of another sentient being, it is very easy to see why we should respect their lives, regardless of their species or any other characteristics they possess. Like us, they want to be happy, healthy, free from harm, and to enjoy the most precious thing they have: life itself.
(written by Gary L. Francione) I maintain that those who believe that animals are members of the moral community should make clear that veganism, defined as not eating, wearing, or using animals, is the non-negotiable, unequivocal moral baseline and should put their labor and resources into grassroots vegan education.
Although it’s true that the animal industry is an eager and aggressive middle agent, its role is only that of middle agent. As such, while institutionalized exploiters certainly have a lot to answer for, it is consumers who are primarily responsible for animal cruelty through their purchases of animal products.
When you combine the financial motivation of large animal welfare groups and the besieged feeling animal advocates often experience from trying to tackle so many different issues, the result is the current dominant culture of the animal advocacy movement, where the efforts of countless individuals are scattered across countless different single-issue campaigns.
The animal welfare model overwhelmingly benefits industry – not only by providing guidelines which help producers to adopt a more effective business model, but also by assuring consumers that it is possible to breed, raise, exploit, and slaughter animals in an ethical way.